My Blue Life

A “Blue Life” is one that recognizes how much our voiceless friend, the Ocean, and all of the life it supports need us. Yes, the Ocean gives us every second breath we take. It gives life to our home, the “big blue marble” that is our planet Earth. Everywhere we look there is frustration and overwhelming despair over climate and environmental challenges- the problem is so big and we are so small.

But that isn’t true. WE are a community of millions doing something positive every day to create the innovations and inspiration that will save the Ocean and ourselves.



We are a connected community that makes personal daily “Blue Life” choices, writes about them in the Blue Life Journal . We can add our energy to the work of dedicated groups and organizations.

We want to talk with you. Our CONVERSATIONs are different from the usual blog format. Rather than solely sharing the author’s ideas or insights, CONVERSATIONs will be exactly that – communication we have with others. Who knows – it could easily be a conversation with YOU! We want to support your vision for action in your community.

Here are some examples that inspired Blue Life Connections and The Quest for Blue Planet Super Heroes.

Zane Kekoa SchweitzerFounder of the Nonprofit organization, Kahākūkahi.  In Zane’ words, “We are building a community to create a learning environment that introduces Keiki (children) to ocean sports, stewardship, and nurturing a healthy relationship with the kai (sea) and ʻāina (land). We hope to encourage them to become ocean guardians while committing to positive lifestyle choices. We focus on inspiring our Keiki and community to uplift the environment around them through blue life choices and actions towards ocean conservation. This includes our all-inclusive InZane Super Groms Kids Ocean Sport and Ocean Safety Clinic, beach cleanups, and blue carbon restoration programs that focus on making science and education fun!

Svein Rasmussen, Founder of Starboard (Starboard Blue)

Starboard is the first company to shift their entire board range to plant-based epoxy resins. Their commitment to actively start the process to embed the values of sustainability throughout their entire product and packaging range, and to work with local communities to clean and protect the ocean is something to celebrate everyday. Rather than re-invent the wheel – anyone can join movement started by Starboard that offers rewards beyond your personal pride and satisfaction in what you do to reduce plastic in the environment. Take a look at the motivating activities and digital coin rewards provided at Blue Tiki – BTIKI. Scroll through the various uplifting articles on sustainability to discover a unique digital coin currency.. The Starboard Blue Tiki story is inspiring – READ MORE HERE! 

Parley for the Oceans and Founder Cyrill Gutsch:

Parley for the Oceans is the space and network where the creative industries come together to raise awareness about the oceans and collaborate on projects that can end their destruction. The ocean is a vital part of our planet and we are running out of time to save it.

The Parley Ocean Plastic Program – led by the Parley AIR Strategy (Avoid, Intercept and Redesign) – combats marine plastic pollution; one of the biggest threats to the ocean today.

Michael Stewart – Sustainable Surf :

Sustainable Surf is a California-based 501(c)(3) non-profit charity organization founded by social entrepreneurs Michael Stewart and Kevin Whilden. Their Mission: Be the catalyst that transforms surf culture into a powerful force for protecting the ocean playground. They harness the power of water-sports to tell a new, powerful story, connecting our passion for play – into the urge to protect the oceans … AND live a “Deep Blue Life”

More Innovation and Inspiration Groups making a difference. Join in at Twitter and Facebook! Multiply your impact and stay inspired by innovation.